Renovation should feel exciting. But all too often, it feels overwhelming.

Every time we started a renovation project, we found ourselves asking the same question:

Why is this still so difficult?

Explaining what you want is hard when you don't know which details matter to the professionals involved.

Turning someone else's ideas into something clear and buildable is hard when the important details are scattered across drawings, emails, notes, conversations and WhatsApp messages.”

Quotes are difficult to understand, let alone compare.

Too often, important decisions are made informally on site, assumptions go unchallenged and nobody has a clear, shared view of what's been agreed, by who, or when.

And how are renovators supposed to make the hundreds of decisions a renovation requires, early enough to avoid delays and costly changes later, when nobody tells them what needs to be decided in the first place, and by when?

Too often, homeowners, designers and trades are all working from slightly different assumptions.

Most renovation problems don't come from bad intentions. They come from miscommunication, fragmented information and decisions being made too late or without the right context.

Reno was created to change that.

We wanted to make renovation planning quicker, clearer and far easier to communicate, without asking people to become CAD experts or wrestle with complicated software.

We believe renovation software should do more than produce floor plans.

It should help people think clearly, communicate ideas properly and create plans that homeowners, interior designers, clients and build teams can actually understand.

We believe better planning reduces:

• stress and conflict
• waste
• rework
• unplanned spend
• environmental impact

And we believe technology should support good design and human relationships, not complicate them.

That's why Reno combines practical planning tools with specification, visualisation and collaboration features designed around how real renovation projects actually work.

Reno is a female-led, UK-based technology company building tools for homeowners and renovation professionals, bringing together experience from global consumer technology products, software startups and large-scale digital businesses.

Our wider team of advisors spans architecture, interiors, engineering, architectural education and interactive spatial systems, combining deep technical expertise with practical experience of how homes are actually designed, renovated and lived in.

But beyond our professional backgrounds, we've all renovated homes ourselves.

We've all felt the pain of miscommunications, unclear plans, decisions being made without our input and expensive rework caused simply because nobody realised something needed deciding earlier.